To support Pantheon's updated pricing and packaging for the first time in company history, our goals were:

  • Proactively communicate the value of the platform and minimize the perception of commodity web hosting
  • Update the checkout experience to fall more in line with expected e-commerce patterns

Existing Problems

Old design: Before the update the potential customer was blocked from even being able to see the offers available by this modal asking them to first add a credit card.

(Read more)